free marketing fridays
Get smart. 20 minutes.
New Drop - 11 am CT. Every Friday.
Free Marketing Fridays - Replays
build Better Customer Personas
Coming Soon - 7/9/2021
Customer personas are a foundational element of your entire marketing department. They help you and your team get smarter, faster about your ideal customer and how to connect with them using a compelling and persuasive sales argument. Learn the dos and don'ts of creating strong customer personas.
How to Write a Kick-Ass Value Proposition
Value propositions help customers decide whether they want to spend their time and money with you. A strong value proposition is the easiest way to make a sales argument without having a sales team in the room. Walk through three different value proposition frameworks you can take and make your own.
Accelerate Your Marketing Know-How
It feels impossible to keep up with all the shiny new objects, tools, and channels in marketing. It’s hard to know where to start.
Here’s a sad truth - there’s literally NO WAY for one person to be an expert in every marketing discipline.
And Free Marketing Fridays isn’t a “push-button get expert” in all things marketing but it will get you smarter about key marketing disciplines and concepts.
So you can become a more empathetic marketer, manager, or contributor and make decisions faster.