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It's easy to lean on the volumes of quantitative digital data and not look for other sources of customer insight. Good enough, right?
But it's those additional, qualitative, customer insights that open opportunities to streamline costs, make channel investment decisions easy, and boost revenue.
of CMO’s have in-depth insight into critical moments of the customer experience
of CMO's have in-depth insight of customer media and channel preferences
of CMO's have in-depth knowledge of customer values and drivers.
Gartner "CMO's: Time to Be More Customer-Centric" (2022)
A clear understanding of their customer needs, desired outcomes, and the differentiated value that sets your product apart from competitive options.
A channel agnostic customer journey map with practical customer growth recommendations that support customer value expansion and increases lifetime value.
Prioritization of channel investments to expand targeted reach and deliver positive customer experiences.
Hi. That's me. I'm Sunny Hunt. I'm the CEO and Chief Customer Nerd here at Hunt Interaction.
I've spent over 20 years stalking (in a very legal, non-restraining order kind of way) customers just like yours and pulling and utilizing customer insights that help companies grow.
I started Hunt Interaction about 10 years ago because I saw how unhelpful and overwhelming most consultant's recommendations were for the teams who were tasked with doing the work and producing the results.
When it matters most, you need practical marketing advice, informed by customer data, and tied to your goals.
That's what we do.
Other qualified and as-needed professionals help when projects need more brainpower, another set of hands for implementation, or deep subject matter or industry expertise.
People and deadline wrangling - ops and coordination all handled with a virtual assistant. We do our best not to let anything fall through the cracks.
Knowing what to do and why is just as important as how to get it done. When you need an additional set of specialized hands, we offer help to get your tasks done.
Sometimes our clients need specialized help or deep industry insight and we'll bring those experts in to advise on strategy or industry background.
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